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"If you create hype,
make sure you can manage it"

Andrey Ezerin

PR-director, communication consultant, producer

E-mail: andrey@ezerin.com
Based in: Belarus, Minsk

Graduated from the Faculty of Journalism of Belarusian State University, Radio and TV Department. Worked at the Belarusian TV Youth Desk, Belarusian Telegraph Agency, and 7 Dney newspaper. Was engaged in publishing business as well as foreign commerce projects in the 1990s.

In the PR sphere since 2003. In 2010, co-founded EZERIN'COM Communications Agency with Pavel Ezerin; at present, in charge of the agency's PR Department.

At various times, took part in the implementation of projects of various scales and in various areas for major international brands: Samsung, Danon, Canon, HP, Henkel, and others. Grand Prix awardee of the 2007 Kyiv International Festival in the PR Projects nomination.

Since 2010, has been actively cooperating with international organizations as a communications consultant: IOM, UNICEF, UNDP, European Bank for Reconstruction and Development, and others. An expert and member of the team of consultants/developers of the Belarus National HIV/AIDS Prevention Awareness Strategy on UNAIDS assignment (2010-2011). Certified expert in HIV/AIDS preventive campaign organization, conduct and efficiency. Many years of experience in visibility and communications support for EU-funded assistance in Belarus. PR consultant of the Support to the Implementation of the National Programme of Demographic Security of the Republic of Belarus (2016-2017) of the United Nations Population Fund (UNFPA).
Communications consultant of the Budzma Belarusami civil cultural campaign ‎‎ (2010-1016). Andrey took part in the implementation of such major projects, as Budzma Belarusami projects: Budzma Belarusami! animation film (Gold Award winner of the 2011 Kyiv International Festival, U Pošukach Cmoka project, Adnak! Belarusian Advertising Festival.
Practicing PR coach. Develops and organizes training for various audiences on the following topics: public massages technics, efficient communication strategy for NGOs and commercial companies, crisis PR (team training), how to create a loyal pool of journalists (mass media interaction), typical mistakes in cooperation with bloggers
Board member of the Association of Communications Counselling Companies NGO (Minsk). City activist, among the Top 30 Persons Making Minsk Better. Recipient of the 2016 Civil Society Champion Award for the best city district project, 2016 Zrabili! Award (founders: CityDog, 34mag.net, Imena online magazine and Talaka.by platform) for an advocacy project in protection of the Minsk historical district of Asmaloŭka.